How to Create Interactive Videos for Free With Loom and Sharelo

In today's competitive digital landscape, interactive videos are reshaping how businesses communicate, market, and engage. Traditional static videos often struggle to captivate and retain viewers, while interactive videos allow you to personalize and transform content into a seamless experience that boosts engagement and conversions. If you want to learn how to create engaging and effective interactive videos, tools like Loom and Sharelo are your best allies. This guide will show you step-by-step how to craft, integrate, and publish interactive videos effortlessly.
Why Use Interactive Videos?
Interactive videos enable viewers to engage directly with content, providing a tailored and captivating experience. Here’s why they’re revolutionizing video creation and marketing:
- Enhanced Viewer Retention: By integrating interactive elements, you hold the audience's attention longer.
- Increased Engagement: Elements like buttons, CTAs, and video replies encourage action.
- Valuable Insights: Gain analytics on viewer interactions, helping refine your strategy.
- Boost Conversions: Personalized and engaging content drives higher sales and marketing results.
How Sharelo and Loom Work Together
Loom simplifies video creation with its user-friendly interface and AI-powered tools for recording, editing, and sharing videos. Meanwhile, Sharelo provides the ability to transform these videos into interactive experiences by adding elements that engage and guide the viewer.
Using both tools, you can:
- Record a demo, sales pitch, or tutorial using Loom.
- Upload the video to Sharelo and enhance it with interactive elements like buttons, text and video replies, and branching videos.
- Publish your interactive video and integrate it seamlessly into your website, email campaigns, or social media channels.
Step-by-Step Guide to Creating Interactive Videos
Step 1: Record Your Video with Loom

- Sign Up/Login: Create a Loom account and log in.
- Record: Use Loom to record a product demo, sales pitch, or tutorial. Ensure you:
- Use captions or transcripts to enhance accessibility.
- Highlight key points about your product or service.
- Edit: Trim or polish your video using Loom’s editing tools.
- Download/Share: Download the video or share it directly from Loom.
Step 2: Upload and Customize with Sharelo
- Login to Sharelo: If you don’t have an account, sign up on the Sharelo platform.
- Upload Your Video: Upload the Loom video or paste a YouTube link.
- Add Interactive Elements:
- Buttons: Direct viewers to a product page or a calendar booking app like Calendly.
- Branching Videos: Enable viewers to choose their path by linking to another video.
- Video Replies: Allow viewers to respond with text or video.
- CTAs: Add clear and actionable calls-to-action that guide viewers through the sales process.
- Customize: Tailor the design, colors, and positioning of each element to align with your branding.
Step 3: Publish and Share
- Preview: Test your interactive video to ensure all elements work smoothly.
- Publish: Finalize the video and get a shareable link or embed code.
- Distribute: Share your interactive video on your website, social media, email campaigns, or even during Zoom meetings.
Benefits for Sales and Marketing Teams
Interactive videos are an all-in-one solution that streamline the sales cycle and boost marketing efforts. Here’s how they help:
- Sales Pitches: Simplify complex sales pitches with a single video that includes interactive elements.
- Personalized Prospect Engagement: Address potential customers’ pain points directly within the video.
- Teamwork Across Departments: Sharelo’s tools enable collaboration between sales and marketing teams to craft effective campaigns.
- Valuable Insights: Use analytics to refine your content and maximize impact.
Best Practices for Interactive Videos
To ensure your interactive videos are effective, follow these tips:
- Keep It Simple: Avoid overwhelming viewers with too many elements.
- Focus on CTAs: Make your calls-to-action clear and actionable.
- Optimize for Mobile: Ensure videos are accessible on all devices.
- Use Analytics: Leverage insights to improve future videos.
- Automate Where Possible: Use Sharelo’s AI-powered tools to simplify workflows and enhance ARR.
Real-Life Applications of Interactive Videos
1. Marketing Campaigns
Engage potential customers with interactive videos that promote your product or service. Include CTAs to guide viewers to take action.
2. Sales Demonstrations
Use a single interactive video to explain complex products or services, enabling prospects to explore features seamlessly.
3. Training and Onboarding
For internal use, interactive videos simplify onboarding processes and provide insights into employee engagement.
4. Customer Support
Replace static FAQs with interactive videos to enhance customer satisfaction and reduce support tickets.
Conclusion
With tools like Loom and Sharelo, creating interactive videos has never been easier. These videos transform traditional static content into engaging, personalized experiences that captivate viewers, enhance retention, and boost conversions. Whether you're addressing the sales and marketing process, creating a demo, or engaging potential customers, Sharelo provides everything you need to craft effortless, interactive videos with minimal effort.
Start your journey today by integrating Loom for video creation and Sharelo for interactivity. With these tools, you’ll simplify workflows, maximize engagement, and deliver a seamless experience every time.
Explore more insights and tips on the Sharelo blog and elevate your video content to new heights!