AI Video: Personalize Sales Video Outreach at Scale

The Real Reason Prospects Aren't Replying to Your Messages

You spent hours crafting the perfect cold email. You even added their name, job title, and company. But still—no reply.

You're not alone. According to Backlinko, the average cold email response rate is just 8.5%.

And on LinkedIn? It’s even worse. Your message is buried among 20 others that look exactly the same.

So how do you stand out?

One word: Video.

And when combined with AI, video becomes a powerhouse that lets your sales team personalize outreach at scale—without spending hours recording the same message over and over.

Why Personalized Video Beats Text Every Time

Text is easy to ignore. A video that looks and sounds like it's made just for you? Not so much.

• Videos are 12x more likely to be watched than text-based messages (source: Forrester).
• Using personalized video in emails can boost click-through rates by up to 300%.

The problem is that creating thousands of personalized videos sounds time-consuming and expensive.

That’s where AI-powered video creation steps in.

How AI Video Tools Help You Personalize at Scale

AI video platforms—like Synthesia, Pictory, and HeyGen—allow you to:

• Turn text scripts into video using AI avatars
• Automatically insert the viewer’s name, company, or job title
• Generate and send thousands of personalized videos with just a few clicks
• Track engagement and reply rates in your outreach workflow

With tools like these, your sales reps can create personalized sales videos for cold outreach, follow-ups, or LinkedIn messages—without filming a single frame.

Real-Life Use Case: Personalized Sales Videos in B2B Outreach

Let’s say your sales team is targeting 100 high-value B2B leads on LinkedIn.

With AI:

1. Upload your lead list with custom fields like name, company, and pain points.
2. Use a video template and a script with AI-generated personalization.
3. Heygen or Synthesia generates 100 videos tailored to each person.
4. Embed those videos in email or LinkedIn messages.
5. Monitor views, clicks, and replies.

Result? Your message doesn’t get ignored. It gets watched—and more importantly—it gets responses.

How to Create Personalized Videos Using Sharelo (for Free)

1. Go to shareloapp.com and sign up for a free account.
2. Record a video or upload your own (from Synthesia or Heygen).
3. Add personalized fields like name, company, or product interest.
4. Click 'Share' and send your videos via email, LinkedIn, or embed them on your website.

No video editing skills needed. No production crew. Just high-quality, scalable video outreach.

5 Types of AI Videos Your Sales Team Can Create

1. Cold Outreach Intros

Start the conversation with a video that says the prospect’s name and highlights a key pain point.

2. Product Demos on Demand

Create one product demo and let AI personalize the opening message for each viewer.

3. LinkedIn Prospecting

Record a video once, then use AI avatars or voiceovers to customize it for each profile.

4. Sales Follow-Ups

Re-engage warm leads with videos that reference your previous chat or meeting.

5. Training Videos for SDRs

Use AI to create internal video content that trains reps on effective sales pitches, objections, or product updates.

Why This Works: The Psychology of Video Engagement

People are wired to pay attention to faces and voices. Video builds trust faster.

And when a video feels tailored just for them, your prospects feel seen.

That personalized touch makes your offer more memorable—and your team more human.

Future of Sales: AI Videos Are Just Getting Started

AI isn’t here to replace your sales team—it’s here to help them win more.

In the next few years, expect:

• More lifelike AI avatars for sales videos
• Real-time personalization based on viewer behavior
• Seamless CRM + AI video platform integrations

The sales reps of the future won’t just be good at selling. They’ll be great at scaling personalized connections using AI.

Book a Demo or Share Your Feedback

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Whether you're curious about how Sharelo can help your business or you have suggestions to make us better, we've made it easy for you to reach out.

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• Book a personalized demo
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More Tools That Make Sales and Marketing Easier (And More Effective)

Use Screen Recordings to Clearly Explain Your Product

Video walkthroughs are a powerful way to showcase your product’s value. Tools like Loom, Tella, Descript or CapCut allow you to create clear, engaging screen recordings—like a personal demo your audience can watch anytime.

Here are Loom alternative tools:

Tella (Screen Recorder with Collaborative Editing)

Descript (Audio and Video Editing Made Simple)

CapCut (Free, Easy-to-Use Editing for Web and Mobile)

Combine your recordings with Sharelo to make them interactive and drive engagement. It’s a simple upgrade that can significantly boost your results.

Simplify Your Links with Modern URL Shorteners

Make your links easy to share and track with tools like Dub, a free alternative to Bitly. Perfect for marketers who want to track clicks, optimize campaigns, and simplify their workflow.