How to Create Shoppable Video Carousels with Sharelo

Imagine scrolling through your favorite online store and seeing a carousel of short, engaging videos where you can instantly add products to your cart—without ever leaving the video. That’s the power of shoppable video carousels, and businesses using them have seen conversion rates increase by up to 30% compared to static product page.

In this guide, you’ll discover how to create shoppable videos that drive sales, delight customers, and keep them engaged. You’ll also learn how to embed interactive videos on your website with tools like Sharelo—for free.

Why Shoppable Video Carousels Are a Game-Changer

Shoppers today crave experiences, not just product listings. With video content dominating platforms like TikTok, Instagram, and YouTube, it’s no surprise that ecommerce brands are using shoppable video content to meet their audience where they already spend hours each day.

✅ Video carousels let customers swipe through multiple short videos, seeing products in action.
✅ Shoppable elements allow them to tap and buy instantly, reducing friction in the buying journey.
✅ Platforms like Shopify and Sharelo make it easy to add shoppable video widgets to your store.

Shoppable videos aren’t just trendy—they’re highly effective:

• 1 in 3 shoppers say they’ve purchased a product directly from a video.
• Ecommerce stores using shoppable videos see average order values increase by 20%.

What Are Shoppable Video Carousels?

A shoppable video carousel is a series of interactive videos displayed in a scrollable feed. Each video showcases a product and includes clickable links or buttons that let viewers:

• Add items to their cart without leaving the video.
• Visit the product page directly.
• Watch multiple videos in a single section for better product comparisons.

This format is especially popular for:

• Fashion & beauty brands showcasing products in action.
• Home & lifestyle ecommerce demonstrating product use cases.
• TikTok-inspired feeds that mimic social media scrolling behavior.

How to Create Shoppable Video Carousels

Here’s a step-by-step guide to help you get started:

1. Plan Your Video Content Strategy

• Identify your top-selling products to feature.
• Decide on the video types: unboxing videos, product demos, influencer content, or customer reviews.
• Keep videos short (10–30 seconds) for higher engagement.

2. Record and Edit Engaging Videos

Use tools like:

• CapCut or Adobe Premiere Rush for editing.
• Tella for quick, branded screen recordings.
• Incorporate compelling visuals and clear calls-to-action like “Shop Now” or “Add to Cart.”

3. Add Shoppable Elements

Integrate clickable product tags and links:

• Shopify users can use Shopify’s shoppable video apps like Videowise.
• Platforms like Sharelo allow you to embed interactive videos on any website—even outside Shopify.

4. Create a Carousel Layout

• On Shopify: Use video widgets or apps to create swipeable carousels.
• On WordPress/Wix: Add a plugin or embed code for video feeds.
• For TikTok-style feeds: Consider tools like Vimotia or Tolstoy.

5. Test and Optimize

• A/B test thumbnails, CTA placement, and video length.
• Use analytics to track click-through rates (CTR) and add-to-cart actions.

How to Add Interactive Videos with Sharelo (Free)

Sharelo is a powerful tool to turn any video into an interactive shopping experience. Here’s how:

Step 1: Click 'Create a Story' and choose 'Video Feed' then click 'Create'.

Step 2: Upload 3-5 videos.

Step 3: Select 'Shoppable' as the interaction type.

Step 4: Add a product for each video.

Step 5: Go to 'Settings', click 'Widget'. Under 'Widget Type' tab, choose 'Carousel'. Don't forget to hit 'Save'.

Step 6: Embed on your website. Click 'Share'.

Step 7: Under 'Widget' tab, toggle on 'Live'. Copy the code and paste on your website.

Watch this video on how to create shoppable video carousels with Sharelo for free.

👉 Try Sharelo for Free and create your first interactive shoppable video in minutes.

FAQs

What is a shoppable video?

A shoppable video is an interactive video that lets viewers click on products featured in the video and purchase them instantly.

Can I create shoppable videos for free?

Yes! Tools like Sharelo let you create interactive videos and embed them on your website at no cost.

Are shoppable videos worth it?

Absolutely. They improve engagement and have been shown to increase conversion rates by up to 30% in ecommerce stores【source】.

Do shoppable videos work on mobile?

Yes, they’re optimized for both desktop and mobile, making them perfect for mobile shoppers.

Final Thoughts

Shoppable video carousels are changing how customers shop online. They’re not just videos—they’re mini storefronts that let customers browse, swipe, and shop instantly.

If you’re ready to make your ecommerce store more interactive, start by creating your first shoppable video with Sharelo. It’s free, easy to use, and designed to help you turn viewers into buyers.

👉 Create Your Interactive Video with Sharelo Now

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The Complete Toolkit: Turn Every Touchpoint Into a Conversion Opportunity

As a content creator and marketer, I personally use these tools to create organic content and grow my audience. Check out how I use these tools with detailed reviews and demos on my blog section, where I share actionable tips to help startups build a strong online presence—even without a huge marketing team.

Screen Recordings That Actually Sell Your Product

Gone are the days of boring product demos. Create video walkthroughs that prospects can't stop watching – and that drive them to take action.

Top Tools for High-Converting Screen Recordings:

Video walkthroughs are a powerful way to showcase your product’s value. Tools like Loom, Tella, Descript or CapCut allow you to create clear, engaging screen recordings—like a personal demo your audience can watch anytime.

Watch this video comparison about Loom and Tella:

Tella (AI-Powered Screen Recording Tool)

Create beautiful screen recordings that engage viewers and transform hours of editing into minutes.

Features that matter:

• AI Magic Trim that automatically removes buffers, awkward pauses and filler words.
• Auto Zoom for perfect focus on key details
• Auto Layouts to make editing faster and and keep viewers engaged
• Collaborative editing for team efficiency
• Beautiful backgrounds that make you look professional
• Export in 4k

Perfect for creating any video content and product demos, tutorials, and online courses that prospects actually finish watching.

Descript (Audio and Video Editing Made Simple)

Write your script, and your video edits itself. The simplest way to create polished product walkthroughs without the learning curve.

CapCut (Free, Easy-to-Use Editing for Web and Mobile)

Capcut is one of the best free video editing tools out there and best for social media. Learn how to use CapCut in the video below.

Pro Tip: Combine any of these tools with Sharelo to make your recordings interactive. Add clickable choices, capture viewer data, and turn passive watchers into active prospects.

Simplify Your Links with Modern URL Shorteners

Stop guessing which marketing efforts drive results. Dub (the free Bitly alternative) gives you the insights you need:

• Track click-through rates in real-time
• Optimize campaigns based on actual data
• Create branded short links that build trust
• Streamline your entire link workflow

Scheduling That Doesn't Break the Bank

Cal.com delivers everything Calendly does – without the recurring fees eating into your profit margins. Free scheduling that actually scales with your business.

Ready to See Real Results?

Every tool mentioned here works 10x better when combined with Sharelo's interactive capabilities.

Your next step: Watch our interactive demo above and discover how businesses like yours are closing more deals with less effort.

Need more inspiration? Check out our Sharelo YouTube channel or my YouTube channel (Novie Dizon) for advanced strategies and real-world case studies.